# Ozz Sevilla — Architect of Human Behavior > Ozz Sevilla helps leaders and experience-driven businesses understand how people truly think, decide, and act, and turn that insight into measurable gains in revenue, risk reduction, and experience performance. ## About Ozz Sevilla is an architect of human behavior with 30+ years in behavioral analysis, hypnosis, and strategic perception. He transforms messy human behavior into clear strategy executives can actually use. He is the founder of OptiksIQ and the creator of the MDST Method, OrbitConnect, and the WSMatrix. Author of 7 books, including "The Authority Effect." ## Key Statistics - 30+ years of experience - 10,000+ live presentations - 13 countries - 200,000+ audience members analyzed and hypnotized - 7 books written - 10 proprietary methods with international copyrights ## Proprietary Frameworks - **MDST Method** (Multi-Dimensional Strategic Thinking & Applied Perception): Integrates analytical and intuitive intelligence into high-performance processes. Protected by international copyright. - **OrbitConnect** (Emotional Marker Extraction & Psychological Profiling): Extracts emotional markers and builds psychological profiles of audience members, individually or as a group, in real time. Reveals the hidden architecture of group dynamics. - **WSMatrix** (Wheatstone-Sevilla Matrix): A 50×50 intelligence gathering and reporting grid providing 2,500 data points per matrix for granular, multi-dimensional intelligence capture and analysis unmatched by conventional reporting tools. ## Credentials - Only authorized instructor in Latin America and Spain for the Hawaiian Method of Advanced Perception (designated by retired U.S. Special Forces members) - 12 years of intensive behavioral analysis training - Master Practitioner of NLP - Clinical Hypnotherapist in Whole Brain Hypnosis© (https://www.horizoncenterhypnotherapy.com/whole-brain-hypnotherapy) - Expert in microexpressions and forensic linguistics - Advanced certification in subconscious analysis and programming ## Ventures - **OptiksIQ** (https://optiksiq.com): Perceptual diagnostics for high-profile talent. Precision analysis of behavioral patterns, decision-making frameworks, and performance under pressure. - **ExperienceCSI** (https://experiencecsi.com): Specialized consulting for theme parks, casinos, museums, and any business that depends on experience. Designing environments that shape perception and behavior. - **Silent Authority Academy** (https://silentauthority.ozzsevilla.com): Self-paced course for professionals who lead through presence. 11 modules on influence, environmental design, structured language, room-reading skills, and the ability to influence without force. ## Books - "The Authority Effect: Win Every Conversation That Matters" (latest release, available at https://www.paypal.com/ncp/payment/8E4NPNY8WTEYS) - Author of 7 books total on behavioral strategy, perception, and influence ## Areas of Expertise Behavioral strategy, perception architecture, human behavior analysis, subconscious pattern engineering, environmental and emotional design, revenue optimization through behavioral insight, risk reduction, experience performance, strategic communication, audience analysis, psychological profiling ## Contact - Email: Decode@optiksiq.com - WhatsApp: +1 (604) 670-7667 - Phone: +1 (672) 922-8118 - Website: https://ozzsevillabio.lovable.app